Digital Marketing

The Importance of Obtaining Google Reviews

According to Trustpilot, 89% of consumers check out reviews on Google before they make up their mind whether to purchase a product or service. Find out the many reasons why you should make all efforts to obtain positive Google reviews from your customers.

Why Your Business Should Be Using Linkedn

LinkedIn is an important tool for business owners to gain credibility, market, sell and connect with like-minded professionals. The following are some of the reasons why your business (and employees) should be using this professional social media network.

Should You Hire a Designer Before You Start Your Business?

A common dilemma that new business owners face is the decision of whether to involve a designer, due to the cost involved in hiring one. Find out why the investment of hiring a designer can help propel new businesses to success.

The Anatomy of the Perfect Sales Landing Page

Your sales landing page is a full time salesperson. It has to help your leads connect with your product offering and instill their confidence. Follow these tips to create the perfect landing page.

Our Top Tips To Avoid The Work From Home Burnout

Many businesses that have transitioned to remote working environments have stated that many employees have been feeling burnt out much more frequently. The team at 118Group has been working remotely for quite some time now and wanted to share our top 5 tips to avoid this burnout in the workplace.

What Is Google Analytics and Why Should You Care?

Google Analytics is a free tool by Google, where you can analyze the website traffic you receive and gain valuable insights that can help you strategize for success. Read more to find out how Google Analytics can help your business.

Why Does Your Business Need Facebook?

Out of all the social media platforms, Facebook is the #1 used platform for businesses. It is a means of interacting and engaging with consumers whether your business is large or small.

Meet 118Group’s CEO: Dylan Steven

For those who have had the first meeting to discuss the possibility of a website redesign or build, you have most likely already spoken with our web designer Dylan Steven. What you might not know, is that he is also the CEO of 118Group.

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